Swap&Shop – A Fashion Charity Event

16 Jul

Shopping for a good cause… yes please! That’s what myself and a fellow blogger will be doing tomorrow night when we attend the Swap&Shop Fashion Charity Event held by Alpha Car Hire and Variety, the children’s charity. We will take along five of our pre-loved fashion items (anything from clothing, jewellery and accessories) to then be added into one huge wardrobe SWAP stemming from hundreds of Brisbane’s most fashionable, to then pick out (or SHOP) five new items to update our existing wardrobe, all for only $25 (with proceeds going to charity), and all whilst sipping on champagne, eating canapés and chatting with fellow fashionistas.

Brisbane family business Alpha Car Hire is drawing on Brisbane’s most style savvy shoppers to attend its first ever Swap&Shop charity fundraiser as it aims to raise $10,000 for the Variety Children’s Charity before the annual XXXX Gold Variety Bash in August.

The event is being hosted by revered Image Boutique stylist Sara-Hatten Masterson and is being held at The Princess Theatre in Woolloongabba on July 17.

According to Alpha Car Hire Sales and Marketing Director Jacqui Miller, the event provides a unique way for women to refresh their wardrobe while helping a great cause.

“We wanted to marry the Swap&Shop concept with our own charity initiatives to create an event that really is the best of both worlds,” said Mrs Miller. “Our guests can come along, have some fun and update their wardrobe all while helping a fantastic charity make a difference.

“With so many different fashion styles expected to be on offer, there will no doubt be some great pieces to be discovered and we have some great prizes and goody bags to give away too.”

Alpha Car Hire has already raised over $25,000 for Variety this year alone, with its inaugural Swap&Shop event is a major part of its strategy to raise $100,000 by the end of the year, with all funds to be donated to helping disadvantaged kids through this highly respected charity organisation.

To register for the event and buy tickets, please visit: http://www.alphacarhire.com.au/swapandshop/

About these ads

One Response to “Swap&Shop – A Fashion Charity Event”

  1. Gems - Australian Fashion Review Blog July 24, 2012 at 4:51 am #

    What a fab idea – I wish they had something like this in the UK

    Gems x

    Australian Fashion Review Blog

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 112 other followers

%d bloggers like this: